Monday 11th March

Today was the first session at university where I was doing my FMP (Final Major Project). I have created a plan before I came back of all my notes about the project I want to complete, which is designing a makeup brand, and creating the packaging for this. I wanted to do this because I wanted to be creative, in designing my own documents. I want that packaging was the best way to do this. I thought about doing it on either vitiligo which is a skin condition, or either acne/spots.

These are my notes that I prepared before the session started:

Questionnaire Plan Notes:

What would be a good makeup brand to cover:

• Vitiligo
• Acne
• For the less confindent
• Just for students

What colours appeal to you more:

• Red
• Blue
• Green
• Pink
• Yellow
• Other ……..

What type of ethos do you want your makeup brand to have?

Are you loyalty to a certain makeup brand?

What is your favourite makeup brand and why is that?

Do you like the limited-edition designs that the makeup brands bring out?

Business Plan Information:

Ethos:

Slogan:

Make up brand name:

Colour:

Design the type of typography:

Research into acne and vitiligo

Logo

Remembering to highlight key information when taking it from the internet, copy and paste and also include the website on tracing paper and stick into the book.

Photography Design ideas:

Do some spaghetti photoshoots to edit

Bubbles

Feathers?

Crystals?

Research:

• Health websites on vitiligo and acne
• Mood board on makeup packaging
• Mood board on packaging itself
• Label research that gets put into bottles
• Where to find bottle samples and box samples
• How to create type – practising copying type
• Practise coping packaging designs
• Colour wheel page
• Make up brands ethos
• Against animal cruelty makeup / vegan / organic
• Research page on each make up brand that I like
• Take photographs of my own makeup, for the type of packagaing.

Page Layout:

Mind map on creating a makeup brand

1. Explanation of what I am actually going to do
2. Creating a packaging – Packaging mood board, talk about some of the photographs when sticking them down, discuss the features (2 pages)
3. Websites that show packaging design, tips/hints anything
4. Where I can find sample materials for the project, look on eBay, email businesses, include this in the sketchbook
5. Create a label mood board, information that they have
6. Go to Superdrug/boots or go on the website, and take photographs of the packaging talking about them
7. Create a makeup mood board – discussing features
8. Create a makeup packaging mood board – discuss features
9. Research into the makeup brands that I like and talk about them – this includes photographs, ethos, features of the brand any designers
10. Research packaging artists and their work, talk about it, perhaps do some artist responses
11. Audiences, page on that
12. Research into medically vitiligo and acne, the appearance of these, how they look, how they make young girls feel, talking about how I have vitiligo, but I also have spots
13. Colour wheel, colour research
15. Research into type, and all about the history of typography
16. Create mood board, copy them physically and digitally
17. Research into logos, and history
18. Create mood board, copy some responses
19. Look on the websites from the proposal form and start to print them off and include
20. Graphic posters mood board and explanations
21. Artists that do graphic posters, and do some responses to them, do a few artist pages

Random Reminder Notes:

First will be all the written aspects of the brand, such as the name, the colours, tone, the feel, what I want my business to represent

Then designing the logo

Then designing the typeface

Then creating the packaging – experimenting with different photographs for designs.

Printing physically, combing it with bottles and labels, start taking photographs

Buy some cheap makeup, that don’t mind getting ruined to create some sick photography

 

I thought I would start off with designing a mind map about all my ideas, I wanted to be careful on my presentation.

I thought that creating a mind map will help me try and overcome my thoughts as I felt a bit overwhelmed by the entire process.  At his stage, I was becoming quite stressed as I felt lost and confused through what I was actually doing in my project. I decided to email my tutor who I am assigned with as I felt that it was too urgent to wait until Thursday when I would see her in person. I felt that doing this, allowed myself and my tutor to understand that I was actually struggling, and I was able to received the help and advice that I actually needed.

The email that I received actually gave me some reassurance that I’m not alone and that it is natural to feel this way. I tried to forget about my problem before there is one as I could be overthinking it. I think I will struggle because there isn’t a structure and I am used to a set structure, so that is going to be something that I need to overcome. I am going to be designing calendars because I feel that this will help me massively if I plan what I am doing on each day.

I created a mood board of generalise packaging as I felt that this would be a good starting point. I was analysing the actually photographs and explaining why I liked them, in a very simple way.